Sustainability is not a new topic, but it can still be as confusing and overwhelming as it was when it first emerged as a major trend more than a decade ago. The Milwaukee Business Journal recently assembled a panel of experts to explore what we have accomplished in terms of sustainability, how we compare to other areas and what we can do to make additional improvements.
STEVE BROAS (MODERATOR): Sustainability seems to have gained considerable traction over the last decade. How ingrained do you think sustainability has become in the business community?
DOROTHY SCHWARZ: I think it is on the radar of most companies. The awareness is growing but there is still a little lag in getting it fully integrated into company cultures.